PRJ — 045
Cinema City Netanya
Facades · Netanya, Israel
- Architect
- Pelleg Architects

§ Design note
- 01Media Facade Identity. The lighting gives the building a strong and recognizable evening presence, allowing the facade to operate as an active visual landmark.
- 02Dynamic Expression. Pixel LED lighting creates a flexible facade language that can support movement, rhythm, color, and changing visual scenes.
- 03Entertainment Presence. The design strengthens the building’s role as a cinema and leisure destination, making the facade visible, memorable, and active within the surrounding urban context.




§ Technical notes
- 01Pixel LED Facade. The facade is illuminated using pixel LED fixtures integrated into the architectural envelope.
- 02Dynamic Control. The lighting system supports programmable scenes, color changes, and animated effects across the facade.
- 03Visual Hierarchy. Brightness, rhythm, and composition are coordinated so the media effect remains legible without overwhelming the architecture.
- 04Exterior Integration. Equipment is selected and positioned for long-term outdoor operation, maintenance access, and clean integration with the facade system.




